Brand development for Il Perlo, a boutique hotel in Lake Como, and its dining establishment, Altavista. Positioning Il Perlo as an intimate retreat, the brand narrative highlights personalized service and breathtaking views of Lake Como, evoking a sense of serene exclusivity. Altavista, the hotel's dining arm, is a culinary haven offering gourmet, locally sourced Italian cuisine in a setting that complements the picturesque surroundings. A cohesive identity was created by intertwining the stories of the hotel, the restaurant, and Italy's most beautiful regions.

Brand Positioning

Brand Development

Logo Design

Menu Design

Apparel Design